Gubbins
An online store that exists as a revitalized, modern version of the old-fashioned pawn shop. It promotes the selling of obscure high-end knick-knacks from independent, local artists and creators.
The Gubbins logotype is based on an artistic online knick-knack shop. This project emphasizes the difference between “a collection of lovely letters” vs. “a lovely collection of letters,” a central concept in typeface design. Used Glyphs software and gained an understanding of letterforms and their shapes.
This project was a Semifinalist in the 2018 Adobe Design Achievement Awards.
COMPLETED
March 2018
TYPE OF PROJECT
Logo Design
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